Innovative Marketing.
Discover our industry-leading marketing and technology.
Number One in Video.
With buyers forming their first impression in 6 seconds, there is no better tool to set the bar than stunning professional videography. Our listing videos are featured on our YouTube Channel, with the largest subscriber count of any San Francisco Bay Area brokerage and over 3.8 million views. The Sotheby’s International Realty channel is the #1 global real estate channel with over 175 million views and over 390,000 subscribers.
Comparative Market Analysis.
Our team prepares bespoke CMA’s for every prospective listing. Our CMA’s include an interactive self-guided CMA and Live CMA for digital presentations. Printed and packaged CMA’s are created at one of our many local offices and are typically available the same-day.
Listing Presentations.
Along with CMA’s, our talented local staff can assemble packaged listing presentations to set the bar at every listing appointment. Our luxe listing presentations can be delivered digitally or hardcover bound for the best first impression.
Buyer Tours.
Enable your buyers to take themselves on a self-guided buyer tour without the need to schedule an appointment. Our class-leading digital buyer tours allow you to send your clients to their dream homes and provide feedback in an easy-to-follow interface.
Intuitive Design Vault.
Easily create digital and print designs for brochures, flyers, postcards, social media graphics, and more with Design Vault from Sotheby’s International Realty. Customize print and digital graphics on-demand or send directly to Xpressdocs for direct mailing. No more waiting for custom designs, instantly and easily create branded, beautiful designs without any design experience.
Social Media.
We craft social media content for people passionate about luxury SF Bay Area residential real estate and fine living. We have tens of thousands of followers viewing our content across Instagram, YouTube, Facebook, LinkedIn, Twitter, and our Extraordinary Living Blog. Our YouTube channel has more subscribers and video views than any other SF Bay Area brokerage.
Exclusive Partnerships, Superior Exposure.
The exposure and worldwide reach of our listings sets us apart. We partner with media powerhouses to introduce your home to discerning audiences worldwide. We complement those efforts with targeted local and global print and digital advertising plans that are often exclusive to Sotheby’s International Realty. In addition to your home being showcased on GoldenGateSIR.com and SothebysRealty.com, it will also be marketed on 100+ local Sotheby’s International Realty affiliate websites.
Email Marketing.
What’s Happening Around the Bay.
Our curated monthly newsletter explores the best in local San Francisco Bay Area events. What’s Happening Around the Bay can be automatically sent to your clients without lifting a finger.
Market Reports.
Effortlessly share your market expertise with your clients. Our monthly and quarterly market reports offer industry-leading insights from our strategic partnership with The Rosen Consulting Group.
Property Email Campaigns.
Our dedicated marketing team creates visually appealing email campaigns and marketing materials for every property. Our industry-leading email marketing program generates over 20% of our website traffic.
Public Relations.
Sotheby’s International Realty is the most profiled company in the press. Our public relations team fosters relationships with leading media outlets to increase traffic to our websites and generate exposure for our listings.
Apple TV.
The innovative Sotheby’s International Realty Apple TV app gives consumers the big-screen details of properties from the comfort of their living rooms. Our app is the only one that lets users explore via lifestyle and amenities, highlight properties and recent searches, as well as view property videos. We display a gallery of our properties in every Golden Gate Sotheby’s International Realty office.
GATEWAY Magazine.
GATEWAY Magazine is the San Francisco Bay Area’s premier lifestyle and real estate publication, offering you agent and property marketing exposure opportunities direct mailed quarterly to 75,000+ high-net-worth homes.
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